2. Traffic Data Collected
The following categories of information are automatically collected when you visit our Website: (1) IP addresses; (2) domain servers; (3) computers operating systems; (4) browser type; (5) address of any referring website; and (6) information associated with your activity on the Website and the interaction of your browser and the Website (collectively “Traffic Data”) for purposes such as administering the Website, improving customer service, maintaining servers, and tracking user movement.
3. Personal Information Collected
In order for you to access certain areas of the Website, we may require you to provide us with certain information that personally identifies you (“Personal Information”). Personal Information includes the following categories of information: (1) Contact or Identification Data (such as your e-mail address, phone number and Rank My Dentist password); (2) Demographic Data (such as your gender, your date of birth and your zip code); (3) Insurance Data (such as your insurance carrier and insurance plan); and (4) Medical Data (such as your previous doctors and dentists (“Providers”) visited, your reason for visit and your date of visit, and other medical information you choose to share with us). If you communicate with us by, for example, e-mail or letter, we may collect any information provided in such communication. [If relevant, include: If you are a professional service provider we may also collect certain professional and business information (details).]
4. Interactive and Installed Tools
We also collect other information, some of which may be Personal Information, that you voluntarily provide to us when you choose to use some of the Website’s interactive tools and services (“Interactive Tools”), such as searching for Providers and making appointments with them. We also collect information you provide voluntarily in free-form text boxes on the Website and through responses to surveys, questionnaires and other interactive areas of the Website. Some of the free Interactive Tools on our site ask you for health-related Personal Information. You may elect to use certain Services available through the Website that require you to download and install software on your computer (“Installed Tools”). The Installed Tools may collect and transmit information from your computer system solely relating to use of the Installed Tools and for the purpose of providing you the relevant Services, for example, by informing Rank My Dentist when a user is logged on and available to receive update or alert notices.
6. Web Beacons
In limited circumstances we also may use “Web Beacons” to collect anonymous, non-personal information about your use of our Website and the sites of selected sponsors and advertisers, and your use of emails, special promotions or newsletters we send to you. “Web Beacons” are tiny graphic image files embedded in a web page or email that records information on the browser of the user opening the web page or email and send back to its home server information from the user’s browser. The information collected by web beacons is accessible to any web server; they simply allows us to statistically monitor how many people are using the Website and the selected sponsors' and advertisers' sites, or opening our emails, and for what purposes.
We store all Traffic Data and review postings indefinitely, even after “deletion,” and may archive such information elsewhere. We store all Personal Information until you request that we modify or delete it, in which case we may nonetheless retain some information for the reasons described in Section 19 below.
8. Children’s Online Privacy Protection Act
We operate the Website in compliance with the Children’s Online Privacy Protection Act ("COPPA") and will not knowingly collect or use personal information from anyone under 13 years of age. If we learn that we have received any information from an individual under the age of 13, we will use that information only to respond directly to that child (or a parent or legal guardian) to inform him or her that he or she cannot use the Services and subsequently we will delete that information from our own servers.
9. Information Provided on Behalf of Children
10. Rank My Dentist’s Use of Your Information
We may use your Contact Data to send you information about Rank My Dentist or our products or Services, to contact you when necessary, including to remind you of upcoming or follow-up appointments, and in conjunction with your use of certain Interactive Tools. We may use your Demographic Data, your Traffic Data, your Insurance Data or your Medical Data to customize and tailor your experience on the Website, in emails and in other communications, displaying content targeted to your interests and according to your stated preferences. You agree that Rank My Dentist may use Personal Information to allow your doctors to make appointments with other doctors on your behalf through the Services. However, we are not responsible for, and do not control, any actions or policies of any third party service providers.
11. Sharing of Information
12. User Choice
You may choose not to provide us with any Personal Information. In that case, you can still access and use much of the Website; however you will not be able to access and use those portions of the Website that require your Personal Information.
13. Confidentiality and Security
14. Doctors and Dentists
15. Public Information
Any information that you may reveal in a review posting or other online discussion or forum is intentionally open to the public and is not in any way private. You should think carefully before disclosing any personally identifiable information in any public forum. What you write may be seen and/or collected by third parties and may be used by others in ways we are unable to control or predict.
The security of your Personal Information is important to us. We follow generally accepted industry standards to protect the Personal Information submitted to us, both during transmission and once we receive it. For example, when you enter sensitive information on our Website, we use a secure server with secure socket layer technology (SSL) encryption and store that information using encryption methods designed to prevent unauthorized access.
17. Lost or Stolen Information
You must promptly notify us if your Contact Data is lost, stolen, or used without permission. In such an event, we will remove that Contact Data from your account and update our records accordingly.
You must keep your password confidential and not disclose it to any other person to protect the confidentiality of your personal information. Please advise us immediately by email if you believe your password has been misused.
19. Controlling Your Personal Information
As a registered user of the Website, you can modify some of the Personal Information you have included in your profile or change your username by logging in and accessing your account. Upon your request, Rank My Dentist will use commercially reasonable efforts to delete your account and the Personal Information in your profile; however, it may be impossible to remove your account without some residual information being retained by Rank My Dentist. Registered users who wish to close their account should contact privacy@RankMyDentist.com.
20. Links to Other Websites
21. TRUSTe Web Privacy Seal Program
Rank My Dentist, Inc. 37 Coleridge St. Brooklyn, NY 11235
Phone: 1-800-726-5174 (1-800-RANK-174)
Fax: Coming Soon
If you do not receive acknowledgment of your inquiry or your inquiry has not been satisfactorily addressed, you should contact TRUSTe at http://www.truste.org/consumers/watchdog_complaint.php. TRUSTe will then serve as a liaison with us to resolve your concerns.
Last Updated on January 29, 2011.
Copyright (©) 2011 Rank My Dentist, Inc. All Rights Reserved.